How it all started
Once upon a time, there was a beautiful little lady with sleek black hair, a charming gait and a winning personality. She may have slobbered more than most, but no one could resist her charm; let alone be away from her for nine hours every week day.
Diving Dog founder, Joel Shilliday, set up shop in 1996, tails wagging, and never looked back. He had already established himself as a web guru and decided to take it a step further, with Marge by his side, and started his own company.
What’s with the name?
As an avid scuba diver, it was inevitable that Marge would try on Joel’s scuba mask. That was all it took… “Diving Dog” was born.
The name truly represented what mattered most; enjoying life and creating work around it. It helped that being creative just came naturally.
Twenty-some years later, DivingDog has expanded into a team of savvy design professionals that offers the whole branding and marketing package.
An idea is born...
Other DivingDog Canine Friends
While our beloved Margie has long passed away, Diving Dog thrives, embracing the principles that it was founded on and employing the companionship of other canine friends.
“Dogs are not our whole life, but they make our lives whole.”Roger Caras